Latest blog posts
Digital transformation is more than just new software: The key is to get staff on board and successfully embed changes into the hotel’s day-to-day operations. Find out why effective change management is a crucial factor for success in this process.
The GDS has long been more than just another sales channel: when used correctly, it gives hotels access to attractive business clients and new revenue opportunities. Find out why the Global Distribution System is now a key component of a successful sales strategy.
The new Google Hotel Price Alert is changing guests’ perception of prices and presenting hotels with new challenges.
How will children’s rates work on Booking.com in future, and what impact will this have on family bookings?
Revenue management is becoming more complex – and that is precisely why it is crucial to interpret the figures in a way that makes sense.
Many hotels hope that AI will reduce their reliance on OTAs. A new analysis suggests that the exact opposite is likely to happen.
The hotel industry is watching the ongoing trilogue negotiations on the European Payment Services Regulation (PSR) with great interest — and growing concern.
Generative AI is entering the travel industry at rapid speed – and Booking.com is one of the platforms embracing this shift most aggressively.
In our last article, we asked: “Artificial intelligence is changing the rules of the game in revenue management. But does that automatically mean the end
Artificial intelligence is changing the rules of the game in revenue management. But does this automatically mean the end of the revenue manager?
