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In event management, especially in MICE (Meetings, Incentives, Conferences, Exhibitions), various metrics are used to measure the success and effectiveness of events. The more a
The hospitality industry is a constantly evolving sector that is continuously faced with change and exposed to constant transformation. Crises accelerate change. Adaptability and agility
“In March the farmer harnesses the horses. He prepares his fields and meadows. He ploughs the ground, he harrows and sows and stirs his hands
An empty room costs money. That is true, but what is the minimum revenue that an occupied room must generate in order to cover all
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