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What does it mean: Attribute Based Pricing? Attribute Based Pricing is a method of calculating the rate of a hotel booking based on the specific

In event management, especially in MICE (Meetings, Incentives, Conferences, Exhibitions), various metrics are used to measure the success and effectiveness of events. The more a

Artificial intelligence (AI) is playing an increasingly important role in the hotel industry. It offers many opportunities in the hotel industry to improve the guest

The hospitality industry is a constantly evolving sector that is continuously faced with change and exposed to constant transformation. Crises accelerate change. Adaptability and agility

“In March the farmer harnesses the horses. He prepares his fields and meadows. He ploughs the ground, he harrows and sows and stirs his hands

An empty room costs money. That is true, but what is the minimum revenue that an occupied room must generate in order to cover all

The origin of yield management is traced back to the deregulation of commercial air transport in the United States in the late 1970s. With segmented

A guest contribution by Michaela Jaritz A look in the mirror or a selfie – a natural (morning) ritual for many people. What do we

The coronavirus is a major challenge for all of us. Much is still uncertain, but definitely worse than we had hoped a few weeks ago.

Currently, demand is driven by incidence figures, reproduction values and the associated restrictions and guidelines of governments worldwide, forcing hoteliers to constantly adjust planning and