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Was ist Revenue Management Birgit Haake

What is Revenue Management?

The origin of yield management is traced back to the deregulation of commercial air transport in the United States in the late 1970s. With segmented

Forecasting Revenue Management

Forecasting at sight

Currently, demand is driven by incidence figures, reproduction values and the associated restrictions and guidelines of governments worldwide, forcing hoteliers to constantly adjust planning and

Revenue Management Quo Vadis

Revenue Management: Quo vadis?

Because revenue management is not just about managing availability and prices on the various channels. Nor is the use of revenue management software a guarantee